Fashion
Exploring the best fashion buys and latest trends, always with an extra eye out for sustainable suppliers and progressive, inspiring, quality design.


“Some Years We’d Be Going to 12/13 Festivals a Year so You’re Spending Half a Year Living in This Fancy Dress Wardrobe.” An Interview with the Founder of Sparklebutt
From Circus School, to Festival Fashion to navigating The Canton Fair, if there is a conventional Founder Journey, Ashlee’s isn’t it. What her journey is, is fun! Here she shares it with Alexandra.

The Future is Sustainable, According to Vogue Business
Speaking on the Luxury Communications Council’s Future of Fashion webinar, Vogue Business’s Editorial Director, Sarah Shannon, spotlighted the rise of dark social, gender-neutral stores, augmented reality magazines and digital fashion shows among the key trends that emerged from 2020. While these might sound unfamiliar, Sarah noted that sustainability – a topic that took centre stage in 2019 – remains top of the agenda.

“We Have to Take the Risk and Run With Any Ideas We Believe in… Some Will Work and Some Won’t”. An Interview with the founders of PETRA
Ella and Kara are the co-founders of PETRA, an agency partnering up sustainable brands with artists and DJs, they believe in the appetite for this way of growing brands. Here, we learn about their journey so far, and their ambitions for PETRA.

Sustainable Fashion and the Musicians Encouraging Us to Shop More Ethically
As women with open eyes we know the preservation of the planet is a shared responsibility, but how do we take that awareness and affect actual day to day behaviour?

Sustainable Activewear for Your Life After Lockdown
While the coronavirus crisis offers governments the chance to make climate-smart choices and policies on a national and international scale, it has also given us

How to Make Do and Mend Your Clothes
While mending your clothes may seem old fashioned and time consuming, it’s a simple way of reducing your waste and acting more consciously. If you’re a bit of an amateur in the sewing field, here are some ways to get started.
Making Sustainable Fashion Choices on a Budget
Making adjustments to our deeply ingrained shopping habits is undoubtedly one of the trickier aspects of living a sustainable lifestyle. You’ve switched to a vegetarian diet? Check. Cut back on plastic? Check. Resisted that weekend trip to Berlin? Check. But when it comes to your individual sense of style, it’s the variety of 52 fashion seasons a year – and all the fun and convenience that comes with it – that is particularly hard to resist. Not only this, ethically made clothes do tend to be more expensive than the high street, providing a ready-made excuse to head straight to Zara. As someone who doesn’t always have the time or money to spend on clothes that align with my ethics, I try to fall back on the following tools and tips as much as possible, to help me make conscious

The Case For Bringing Your Most Glamorous Self To Work; Every Day.
When asked about the worst piece of career advice she’d ever received, Bozoma Saint John (Endeavor, Uber and PepsiCo), answered with the following: Early in