“I kind of knew what I wanted for myself and I just didn’t care how much effort it took to get there.” Ambitious from an early age, Alexandra’s early exposure to the challenges of addiction combined with a passion for the world of music led to her wanting to set up better mental health support for artists. Here she chats through her founder journey and the unique challenges of the space.
A chance conversation led Tenishia McSweeney to discover lab grown diamonds. Now with a GIA graduate diamond diploma, and a bespoke design brand, Tenishia shares her journey and why she’s so excited for the future of this ethical alternative.
After 12 years at The Guardian, Stacey-Rebekka Karlsson founded PR and Marketing Agency GOHO (Girl On Her Own). Now, two years later and supported by a team of 8, Stacey shares her experience and advice with Alexandra.
Jessica Jordan is the founder and creative behind Wild Lone. A luxury interior brand which creates patterns of arresting intricacy and beauty. The craft of her designs gives spaces a feel of the majestic, thanks to the way she fuses clean lines with bold creativity. From being burnt out working in the legal sector, to pushing herself and Wild Lone forwards, here she shares her journey.
Sana Akhand is the founder of Jet Black Social Club. A New York based club connecting true New Yorkers with the people & their city that famously doesn’t get much sleep. From years as a wedding planner, to making lots of money in corporate America (and losing a bit of herself), to travelling and getting her mojo back.
From Circus School, to Festival Fashion to navigating The Canton Fair, if there is a conventional Founder Journey, Ashlee’s isn’t it. What her journey is, is fun! Here she shares it with Alexandra.
Shruti Srivastava is the founder of Yoga Mapp. A platform connecting eager yogis of all abilities, with remote teachers from all over the world. Her personal journey and approach to her ambitions is nothing short of beautiful. Here she shares it’s twists and turns with Alexandra.
Having graduated with internships under her belt from Cosmopolitan and Refinery29, Jordan Scott’s career was well set-up. However she quickly realised that it was an entrepreneurial journey she really craved. From a failed first attempt, to raising a $3million seed round for the follow-up venture here Jordan shares her experiences and lessons learnt along the way.
Having initially started writing a book exploring mental health for entrepreneurs, Laurel Anne Stark quickly found the problem was more under-served than she’d anticipated, and resurgo.co was formed. From pitching to investors on a beach, roping in friends for a demo video and navigating the complexities of crowd-funding, here Laurel shares the experiences which led her to this point, and what she’s learnt on her journey.
The wellness industry was a space which grew fast, despite having quite a marginalised identity. Techniques developed to support mental well-being, were presented with an identity package which included £150 leggings, size 8, long hair and white. There was no singular brand or influencer responsible for this, but we didn’t question it. We just accepted “that’s what yogis look like” and by the way, they also like green juice.
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